PureVia All Natural Zero Calorie Sweetener

PureVia™ is an all-natural, zero-calorie sweetener derived from stevia, a plant native to South America. Its main sweetening ingredient is Reb A, a high-purity extract of the sweetest component of the stevia plant. The purity level of Reb A ensures that PureVia™ has a crisp, clean taste, without the bitter taste associated with many stevia products.

Use it just like sugar to sweeten hot and cold drinks and sprinkle on cereal and fruit.

The main sweetening ingredient in PureVia™ is all-natural Reb A. It is blended with erythritol (found in fruits such as grapes and melons), isomaltulose (found in honey and sugar cane juice), cellulose powder, and natural flavors to create a sweetener with a clean, crisp taste.

Reb A is the main sweetening ingredient in PureVia™. It is a high-purity extract of the sweetest component of the stevia plant. Because of the high purity level of Reb A and the blend of other natural ingredients used, PureVia has a clean, sweet taste, without the bitter aftertaste often associated with other stevia products.

Stevia, a member of the Chrysanthemum family, has been used as a natural sweetener in South America for hundreds of years. Today stevia is used to sweeten foods and beverages in countries throughout the world. Most stevia products, which contain a mixture of many parts of the stevia leaf, have been safely used as a dietary supplement for years. However, they have not been widely embraced due to the bitter taste associated with some these components.

Yes, Reb A is a natural component of the stevia plant. Reb A is non-synthetic (not produced by a chemical reaction) and nothing about Reb A is chemically or structurally altered when it is extracted from the stevia plant. PureVía is not artificially processed, contains only natural flavors, has no preservatives, and all of its ingredients are certified non-genetically modified (non-GMO).

Reb A is the sweetest part of the stevia leaf. After the leaves have been dried and milled, they are steeped in fresh water, in a method similar to brewing tea, to unlock Reb A. It is then purified further and blended with other natural ingredients which help give PureVia its sweet taste and familiar texture.

Erythritol is a sugar alcohol. It has been part of the human diet for thousands of years as it is present in fruits such as grapes and melons. Similar to making cheese from milk and wine from grapes, erythritol is made through a natural fermentation process.

Isomaltulose is a natural sugar found in small amounts in honey and in sugar cane juice. It has significantly lower blood glucose and insulin response compared to common sugars such as glucose and sucrose. Isomaltulose is made through a natural fermentation process.

Cellulose powder is a natural dietary fibre that is derived from fibrous plants. It helps give PureVia a flow and texture similar to sugar.

PureVía’s sweetness intensity is similar to that of sugar. The Reb A in PureVía™ is more than 200 times sweeter than sugar. PureVía is a natural alternative to sugar and can be enjoyed by anyone who wants the indulgent taste of sugar without all the calories.

Reb A is the sweetest and least bitter extract of the stevia leaf. PureVía™ is made with a highly pure extract of Reb A (97% pure Reb A) which is less bitter than crude extracts. The natural blend of ingredients in PureVia makes the sweet flavor very enjoyable. Other stevia sweeteners are made from Stevioside extracts which are less pure and have a very bitter aftertaste.

PureVia™ is derived from stevia rebaudiana, a plant found in China, Brazil, Argentina, Paraguay, India and South Korea. What’s unique about PureVia™ is it is made of a specific derivative of stevia: Reb A. PureVia™ is not artificially processed, contains only natural flavors and has no preservatives or colors added, and all of its ingredients are certified non-genetically modified.

All-natural, zero-calorie PureVia truly is the next generation of sweet. An extensive library of more than 85 studies exist for Reb A and other components of the stevia plant support Reb A’s use in tabletop sweeteners and other products. Additionally, the other ingredients, which provide the bulk of PureVia, are also safe for this use. For more information about Reb A safety visit www.pureviaforhealth.com.

With zero calories and just two grams of carbohydrate per serving, PureVia is suitable for people with diabetes. Reb A, erythritol and isomaltulose do not affect blood glucose levels or interfere with insulin. PureVia offers people with type 1 and type 2 diabetes greater variety and flexibility in budgeting total carbohydrate intake.

As a zero-calorie, natural sugar alternative, PureVia can help reduce or replace the calories in foods and beverages. Consuming beverages and foods with PureVia instead of sugar, along with regular physical activity, can help people achieve their weight management goals.

PureVia has been certified kosher dairy by the Union of Orthodox Jewish Congregations.

There are no known allergies to the ingredients in PureVia.

Yes. PureVia does not contain wheat, barley, rye or oats.

PureVia sweetener is available in the shape of sticks and the traditional sachet packet. Each serving (one packet or stick) provides the sweetness equivalent to two teaspoons of sugar, yet contains zero calories and just two grams of carbohydrate.

PureVia is delicious in beverages and on cereal and fruit. A variety of recipes are currently in development.